-How to Best Utilize your Instagram Stories 2023-
Did you know that Instagram users are watching Instagram Stories, Reels and IG TV more than they are actually scrolling through their feed?
Stories creates a more personal connection with your followers and it’s boosts your engagement. In other words, this is a good way to survive and outsmart the Instagram algorithm.
So if you want more views and engagement but you’re not sure how you should utilize your Instagram Stories to engage your audience, then you should definitely keep reading – because I will share 12 Instagram stories ideas that will give you better engagement!
1. Daily Inspiration/Motivated Quotes
Everyone loves inspirational quotes. Share your favorite quotes that gives you motivation. It can be quotes about work-out, happiness, business-hacks, life related quotes, you name it! Anything that makes people feel good, and quotes that helps you be a better person.

2. Reviews and Tutorials
Teach your audience something you are good at! Do an easy step-by-step tutorial or share a review about a product you like. People always want to learn something new!
For example:
- Makeup tutorial
- Hair tutorial
- Workout tutorial
- Cooking tutorial
3. Create a Poll
Put polls in your stories. It can just be simply as “yes/no” polls. The more people who interact, the more engagement you get, and as a result, your post will appear higher in people’s feeds.

4. Daily Routines
Somehow, people seem to love daily routines. It’s entertaining for sure, people get inspiration and are curious about how other people are doing their routines. Some example of daily routines are:
- Getting ready for work routine
- Everyday make up routine
- Skincare routine
- Workout routine
- Daily morning routine
- Daily night routine
8. Hauls/Try on hauls
People love watching hauls on Instagram stories, because they are fun and inspiring to watch. A haul is when you show your audience your latest shopping!
Some haul ideas:
- Fashion haul
- Makeup haul
- Home decor haul
- Healthy food haul

5. Repost stories
If you have been tagged in other stories, by your friends or customers – repost them! This is a good way to be more engaged on Instagram, and as you might already know – the Instagram algorithm loves when you’re active and show engagement.
Want to learn more about the Instagram algoritm and how to use it for your advantage? Then I highly recommend you to read the latest blogpost: “This is How the Instagram Algorithm Works in 2023“ here. (link!)
6. “Tap to” – stories
These stories are actually very popular, and they are popular for a reason. It’s so satisfying to see before and after photos. Don’t you agree?
Here are some great ideas:
- Tap to Decorate (Share photos of how your room looked before and after)
- Tap to Glam (Take pictures before and after applying your makeup/hair)
- Tap to Cook (Take a photo of your ingredients and a photo of your meal)
- Tap to Clean (Before and after picture of your room/wardrobe/kitchen)
- Tap to Dress (Going from pyjamas to an everyday/glamorous look)
Want to improve your photo skills with 8 simple (but hidden) iPhone hacks? Read the blogpost “The Best iPhone Camera Hacks for 2023″ here. Link!
7. Funny memes or videos
Share funny memes and videos that makes people laugh. These stories are also super popular, and entertaining. In additional, you can get a lot of reactions from your audience by posting funny memes, which is really good for your Instagram account. However, don’t forget to always answer your DM´s, that will for sure give you a really engagement boost too.

9. Questions and Answers
Have a Q/A session. Simply, ask your audience in your Instagram stories to send you questions to answer, and post the answers in your stories so everyone can see the answers. This is a great way to get more engagement.
You can also engage with your followers by asking them questions too! Maybe you are showing off your lunch, that would be a perfect time to ask “What is your favorite meal?”
10. Throwbacks
Share some good memories! This is perfect, especially if you have a lot of new followers. It doesn’t matter if the throwback is from last year or 10 years ago, it’s always fun!
11. Outfit of the day
Do you have a nice outfit today that you want to show your followers? Show them, and give your followers inspiration.

12. Life hacks
There is a reason why people love life hacks. It makes your life easier! Share some life hacks that you use and that you think you’re audience would like to know.
Related blogposts:
- “8 Amazing Instagram Hacks 2023 You Can’t Miss”
- “How to take pictures like an Influencer”
- “How to use Hashtags on Instagram 2023 – The right way”
-How to Best Utilize your Instagram Stories to Engage your Followers 2023-
XOXO
/@TRISIAA